Home Rolex Ads 1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..." Advertisement

1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..." Advertisement

1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..." Advertisement

  • 1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..." Advertisement
  • 1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..."
  • 1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..."
  • 1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..."
  • 1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..."
  • 1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..."
1 6

1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..." Advertisement

1964 Rolex Submariner Ref. 5512 "On The Pacific Ocean Floor..." Advertisement

5.0
Rated 5.0 out of 5 stars
25 Reviews
Framing Options
$295
$295

Page Dimensions

Approx. 8 1/8" x 10 3/4" (20cm x 27cm)

Story and Details

There's so many Rolex advertisements, it's only natural that some go under the radar. However, my sonar system for great ads has always detected this one. And if I'm being honest, which I always am, this is my all-time favorite Rolex Submariner ad. Why? I'll start with that outrageous profile picture of the behemoth Deep Sea Special (DSS), known for its storied past as much as its crazy size. Half the advertisement is allocated to this experimental dive watch against a black background, which I think represents the environment of the Mariana Trench it ventured to. The placement of this watch in the ad is purely for marketing reasons - to illustrate the lineage of the Submariner model and instill confidence that it's a more-than-capable dive watch. Seeing the DSS in the ad today reminds us of Rolex history - their technological advancements and their marketing prowess. Besides the DSS, the ad provides a patent-like cutaway blueprint of the Oyster crown, and of course, a fantastic rendering of a Grail-worthy Ref. 5512 with pointed crown guards (maybe "eagle beak"), dreamy chamfers, and crazy-cool anchor accessory. *There is an earlier version of this ad featuring a no-crown-guard Submariner version, but without the anchor. This trifecta of visual elements - photograph, diagram, drawing - are buoyed by entertaining and informative copy, including facts about the feat, selling points, and product info. The ad even mentions the less-expensive Tudor Submariner and mail order Rolex Skin Diver Handbook. I could go on and on... There's just so much for a vintage Rolex collector to love about it... 

Condition

Pre-owned original magazine advertisement. Image shown is exactly the ad that you'll be receiving.

Framing

Framing is handcrafted in Chicago, IL, using acid-free materials for art preservation. The UV-protected, anti-reflective glass ensures optimal viewing. Frames are solid wood featuring a wire for easy hanging and felt pads for wall protection.

Shipping

Free Shipping for all continental US orders.

Unframed orders ship by the next business day. You’ll receive an email with tracking info!

Framing is custom. Please allow me up to 2 weeks to finish your framing project. Before I start, I’ll email you to confirm the design and provide an estimated completion and shipping date.

Returns

Returns are accepted for unframed ads, if they are in new condition as you received it, within 30 days of purchase.

As all of my ads are highly curated, individually custom framed, and personalized, all sales for framed ads are final.

Learn more about our Return Policy.

Questions

Please contact me if you need additional photos or have any questions!

View full details

advertisements

All advertisements and images are original – directly from magazines and other types of publications. These are vintage, pre-owned, original pages, so the paper quality and condition varies... I try to show accurate photos of the exact ad/image you'll be receiving.

SHOP ADS

framing

Framing is custom-designed and done by hand in Chicago, IL. Acid-free materials are used to preserve your art. Glass offers UV-protection and is anti-reflective for best viewing. Frames are solid wood with wire on back for easy hanging and felt pads to protect wall. 

LEARN MORE

contact

I love my business and what I do!
Please don't hesitate to reach out with any questions or special requests... About pricing, condition, framing - ads or magazines you have to sell... I'll get back to you within 48 hours (usually much sooner!). Looking forward to chatting! 

CONTACT
5.0
Rated 5.0 out of 5 stars
Based on 25 reviews
Total 5 star reviews: 25 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend these products
Slide 1 selected
Powered by OkendoOpen Okendo Reviews in a new window
Write a Review (Opens in a new window)
25 reviews
  • Nick
    1978 Rolex Submariner Ref. 1680 "Championship Surfing" w/ Surfer Advertisement
    Reviewing
    1978 Rolex Submariner Ref. 1680 "Championship Surfing" w/ Surfer Advertisement
    I recommend this product
    Rated 5 out of 5 stars
    3 days ago
    10/10 buying experience. Do yourself a favor and buy an ad that you love from Nick. Favorite purchase of 2024

    Nick is absolutely world-class and a pleasure to do business with. The packaging alone (+ a handwritten note) was a step above the rest and an amazing personalized touch. I will certainly be buying more ads from Nick and couldn’t recommend him enough.

    P.s. I was on a zoom call with prospect and noticed some vintage ads behind him. Low and behold, they were Nicks ads and they knew each other! We had an amazing chat about vintage ads and watches. This is your sign to buy one!

    Was this helpful?
  • Emily
    Verified Buyer
    Rolex Datejust Ref. 116233 "And Now For An Encore" feat. Jack Nicklaus Advertisement
    Reviewing
    Rolex Datejust Ref. 116233 "And Now For An Encore" feat. Jack Nicklaus Advertisement
    I recommend this product
    Rated 5 out of 5 stars
    2 weeks ago
    Perfect Gift!

    This is such a great gift for my hard to buy for husband! It arrived super quick & in great condition. I’m so excited to give it to him for Christmas!

    Was this helpful?
  • Jonathan W.
    Verified Buyer
    2013 Rolex Deepsea Sea Dweller feat. James Cameron Advertisement
    Reviewing
    2013 Rolex Deepsea Sea Dweller feat. James Cameron Advertisement
    I recommend this product
    Rated 5 out of 5 stars
    2 weeks ago
    Awesome Ad. Awesome customer service.

    I was throughly amazed to see how well the James Carson Deepsea ad was packaged for delivery. Special care went into making sure that it arose perfectly. I wanted to reach out and thank you for the care you gave in making sure my James Cameron Deepsea ad arrived safely. Ad Patina has a really great selection of ads. I won’t hesitate to get more ads from them in the future.

    Was this helpful?
  • Daniel M.
    Verified Reviewer
    1993 Patek Philippe "Seeking More Than One Dimesion..." Advertisement
    Reviewing
    1993 Patek Philippe "Seeking More Than One Dimesion..." Advertisement
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    My favorite watch ad in the collection

    I have bought a few things from Nick but this is my favorite. I have a family framer, but Nick was incredibly helpful advising on what he thought might look good and what to chat with my framer about. He never tried to upsell me, just wanted to make sure I loved the ad and was happy. The ad itself was like new. Once again, thoroughly impressed!

    Was this helpful?
  • L
    1966 Rolex Submariner Ref. 5512 "Skate, the Shark, or the Nautilus..." Advertisement
    Reviewing
    1966 Rolex Submariner Ref. 5512 "Skate, the Shark, or the Nautilus..." Advertisement
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Submariner love 🖤🩶

    Arrived quickly and in perfect condition!

    Was this helpful?
Show More
Reviews LoadedReviews Added