Blancpain Ads

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Blancpain Advertisements

The oldest watchmaking brand in the world, Blancpain is steeped in the rich history of the Swiss watch industry and culture. While ads for the Fifty Fathoms often emphasize the reliability and performance of the diving watch, you’ll regularly see ads for other collections with a confident tagline “there has never been a quartz Blancpain watch and there never will be”. With watches like the Blancpain 1735, which features a tourbillon, moon phase, perpetual calendar, minute repeater, and split-seconds chronograph, it is obvious that the brand excels at making highly complicated pieces.

You’ll find many Blancpain ads from the 1990s to early 2000s highlighting their tourbillon watches that reflect the brand’s advanced watchmaking capabilities. It’s clear from their ads that Blancpain has a strong brand identity that continues to drive their approach to watchmaking today.